AI will change the SaaS experience
In the new age of SaaS post OpenAI, it will be ever easier to use SaaS products. Until some day, we will all have our minion bots operating the SaaS tools we love based on our individual profiles, needs, use cases, workflows, and preferences. We want to prepare you for that day by creating a new way of user engagement that's more personalised and effective than ever before. Our starting point is fixing in-product user activation.
In-app product activation is broken
Our conviction that in-product user activation is broken stems from our own experience and from talking to 100+ activation practitioners. Existing product guide solutions are annoying to users and cumbersome at best for vendors. Vendors using these solutions have to manually set up flows for each user at any given moment. Because of this clunkiness, user journeys are untargeted. They miss enough context of the who, why, what, and when. And they are pretty tough to A/B test at scale.
There is a better way
There has to be a better and easier way. With AI, there is no need to create the perfect product guide manually from scratch when you already have demo recordings, helpdesk articles and more data in place for your users. Even the smallest detail of how you educate users in-product can make all the difference, and AI can detect and use these patterns way better than most of us today. So, we developed the user activation platform that is built from first principles of AI possibilities.
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Join us on the mission to become the
#1 product guide platform for B2B
What we care about
We live a 10% WoW growth mindset
We are solution-oriented and simplicity-obsessed
We give space to diverse thinking
Operational excellence while being agile